Having a website without a proven marketing strategy is like producing a TV commercial without buying airtime. There are several methods to induce people to visit your website:
- Links from other related websites
- Word-of-mouth; always works... always will.
- Off-line marketing: business cards, invoices, yellow pages, voice mail message, etc.
The two most effective strategies involve bringing people to your website through Search Engine Optimization... or bringing your website to people through email marketing.
Remember, there's no point in having a website if no one knows about it. Search engines are unquestionably the best way to increase traffic to your website. Equally as important is attracting the right traffic.
A simple Search Engine Optimization rule:
Higher ranking = Increased traffic = Increased sales
Simply registering your website with the various search engines is not enough. This will get your site listed but if you’re not on the first 3 pages of results it’s unlikely that (potential) customers will find you. We can optimize your website for relevant keyword phrases to achieve a top 30 search engine listing and drive targeted traffic to your website. Targeted traffic are those individuals that are likely searching for your specific products and services.
We will optimize the content of your website for your target markets and highlight the products and services customers are searching for. As your search engine ranking increases, so will traffic that will result in sales.
If your goal is to increase sales and grow your business, our search engine marketing services can help.
Click here for Search Engine Optimization (SEO)