There are thousands of search engines
and directories. Many of them are more often used than
others. Some of the more popular ones are Google, Alta
Vista, MSN, etc. They all have a set of rules for
determining their rankings or who shows up near the top of
the search list. All of them use some form of keyword
indexing. A keyword is a word or phrase that people doing a
search enter into the search box in hopes of finding web
sites that can provide the information they want to see. The
search engines use these keywords and other criteria to
decide which sites rank high in their results list. They
may use how many times a site has been visited in the past,
how many links the site has to other sites, where the
keywords are located in the site and other criteria. Each
search engine has a specific pattern that is a guarded
secret to what criteria they use. They also change the
criteria periodically. Search Engine Optimization is a
combination of art and science to make your web site fit the
ranking rules which place your site high in the listings.
We can
warranty
your site to be near the top (in the first 20) in some of
the most popular search engines.
What are
Spiders, Phantom Pages, Doorway Pages, Gateway Pages, and
the other terms I hear?
The search
engines use a Spider software program to analyze sites. It
sends out “Spiders” to visit sites and see how they fit the
selected pattern they use. The other terms are some
techniques used to get the site ranked high. Some
techniques are frowned upon and can get a site banned
from a search engine if it is thought to be a trick simply
used to increase ranking.
We does
not use tricks but honest hard work and accepted practices.
